Fitzrovia 'I’m Sorry' Flowers & Bouquets

At Fitzrovia Florist, we know that saying 'I'm sorry' can be hard. That’s why our expert florists craft heartfelt bouquets designed just for meaningful apologies. All arrangements are created in our Fitzrovia workshop, just moments from Goodge Street and Charlotte Street, ensuring your gesture feels truly local and personal.

As a trusted local florist serving Fitzrovia and nearby areas such as Soho, Bloomsbury, and Marylebone, we combine genuine care with florist expertise. Our team sources fresh seasonal flowers every morning, guaranteeing your bouquet arrives vibrant and full of life. Whether you’re seeking classic roses or a unique arrangement that expresses your personality, every creation is made with thought and skill.

Ordering is easy—simply order online for same-day delivery anywhere in Fitzrovia and our neighbouring districts until 3 PM. It’s the perfect way to let someone know you’re truly sorry, even at the last minute.

  • Expert florists with deep local roots
  • Hand-delivered to offices and homes near Regent's Park & Tottenham Court Road
  • Reliable delivery across Fitzrovia, Soho, and Bloomsbury

Choose Fitzrovia Florist when you want your apology to feel genuine. We bring your feelings to life, one petal at a time.

“I'M SORRY” FLOWERS
MAKE A WISH GRAND
MAKE A WISH
£60.00
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MY ONLY
MY ONLY
£70.00
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Envisioned by a Fitzrovia florist's skilled hands, this lush carnation arrangement glows with warmth and intention. Gathered within a simple, round glass vase, the blooms rise in a joyous medley of velvety red, soft petal pink, and creamy white. Their ruffled forms almost touch, creating a sense of abundance familiar to those who visit the flower stalls near Tottenham Court Road. Weaving between the carnation heads, wisps of pure white gypsophila lend a dreamy contrast-like a gentle mist floating over a lively city garden. Each stem is meticulously placed to enhance the bouquet's gentle rounding and fullness, while the visible water and stems below signal freshness and care, as if just arranged for delivery on a bright Fitzrovia morning. The lighting captures each hue's vibrancy and the carnation petals' subtle sheen, highlighting the art of local floristry. The bouquet's classic beauty is accompanied by a soft fragrance that calls to mind nearby Bloomsbury parks in spring. Whether marking a birthday, sending thanks, or celebrating life's milestones, this bouquet exudes a uplifting elegance perfect for Fitzrovia's unique blend of creativity and history.
WARM WISHES
£55.00
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HOPELESS ROMANTIC
HOPELESS ROMANTIC
£65.00
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Sunlight streams softly across this Fitzrovia-inspired floral display, highlighting a dynamic mix of flower textures and tones. Plump, velveteen red roses anchor the composition, their rich crimson evoking moments of affection, while shapely white gerberas offer a delightful interplay of brightness and shadow, each dark-centered blossom echoing the classic sophistication of Fitzrovia's historic streets. Wispy sprays of eucalyptus arch around the arrangement, their silvery discs catching shifting daylight like the leaves in a local garden square. Lavender lisianthus buds, some shyly closed, introduce a hint of early spring promise-a reminder of the community's creative spirit. Clouds of petite white filler flowers weave through the bouquet, imparting a weightless softness, while the deep green leaves surrounding the base offer compositional depth and a sense of protection. Visible through the transparent vase, fresh green stems rest in crystalline water, casting slender shadows on the windowsill. The light floral scent mingles delicately with hints of eucalyptus, conjuring up the feeling of a bloom-filled studio just off Tottenham Court Road. Whether intended to mark a birthday, celebrate an anniversary, or bring Fitzrovia charm to a home or office, this bouquet resonates with gentle elegance and uplifting local warmth.
VANITY FAIR
£50.00
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Steeped in the refined atmosphere of Fitzrovia, this exquisite bouquet and gourmet chocolate set channels artistry, colour, and heartfelt meaning into one unforgettable gift. The display is dominated by an opulent gathering of roses-some brimming with the vivid coral of a summer Bloomsbury sunset, others blending delicate peach, lively salmon, and velvety deep pink hues. Many blooms boast a painterly transition from soft cream or buttery yellow at the centre to warm, flushed outer petals, giving the arrangement a vibrant sense of movement. Glossy dark greenery weaves through the bouquet, acting as a jewelled backdrop while allowing the warm roses to glow. Each flower's velvety surface seems bathed in gentle light, capturing the tactile richness of freshly cut petals from a local market stall on Tottenham Court Road. Nestled conveniently in the lower left, a Thorntons Orange Crisp chocolate pouch stands erect, with two luscious, individually unwrapped truffles temptingly presented at its base. The chocolate's packaging-complete with logo and tempting truffle illustration-echoes the indulgence of the blooms. The entire composition radiates care and intention, ideal for significant celebrations-Mother's Day, anniversaries, or spontaneous tokens of affection that define life in Fitzrovia. Every element, from scent to structure, invokes the vibrant, cultured pace of the neighbourhood and the expertise of florists who understand the stories woven through its tree-lined streets.
SWEET SERENADE
£89.00
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Within this lush glass vase, an explosion of colour unfolds: radiant sunflowers, each a beacon of yellow and gold, are offset by a flourish of yellow garden roses, their plush spirals soft to touch. The bouquet feels lifted straight from the flower stalls at Foley Street market, evoking the natural energy and vibrancy of Fitzrovia. Among the blooms, vibrant clusters of red hypericum berries introduce playful colour accents, catching the eye like ruby droplets among leaves. Framing the flowers, delicate fern fronds and fine solidago filler spill gracefully over the clear round glass, softening the bold blooms and echoing the gentle greenery found around Fitzroy Square. A few silvery eucalyptus leaves peek through, bringing a cool, herbal undertone and transporting the senses to summer walks through local gardens. Submerged stems are visible through pure water, enhancing the freshness and honest craftsmanship of the arrangement. The air carries a subtle blend of green woodland and the faintly sweet scent of garden roses. Designed to capture the ease and happiness of sunny Fitzrovia afternoons, this bouquet is ideal for anyone wishing to mark an occasion, share a thoughtful gesture, or enjoy a taste of local floral artistry delivered directly to their door.
SUNNY FIELDS
£70.00
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LOVE
LOVE & PASSION
£65.00
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FAIRYTALE BLISS
FAIRYTALE BLISS
£60.00
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LIKE A ROYAL
LIKE A ROYAL
£85.00
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AMALFI LOVE
AMALFI LOVE
£59.00
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AMAZON SANGRIA
AMAZON SANGRIA
£50.00
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AMOUR
AMOUR
£50.00
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BRIGHT KISS
BRIGHT KISS
£55.00
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This carefully composed studio image shows a timeless romantic gift that could easily be waiting at a reception desk on Great Titchfield Street or perched on a windowsill overlooking Oxford Street. Dominating the left side of the frame is a clear glass vase, sleek and unfussy, allowing the viewer to see the neat cluster of green stems immersed in fresh water. Rising from the vase is a luxurious bouquet of around twelve deep red roses, each bloom lush and full, their velvety petals unfolding in spirals of rich crimson and burgundy. Some roses are more open, revealing layered hearts of petals, while others remain slightly cupped, adding natural variation and a feeling of life and movement. Interwoven among the roses are generous sprays of white baby's breath, the tiny star-like blossoms forming a light, frothy veil that softens the intensity of the red and adds a sense of airiness, like a gentle mist over nearby Cavendish Square. Occasional hints of dark green foliage break through the mass of flowers, grounding the design and enhancing the vibrancy of the colours. To the right of this elegant display, a soft, fluffy teddy bear sits upright, its warm, light brown fur looking irresistibly huggable. The bear's round face, small black eyes, and stitched smile give it a sweet, friendly character, while the dark brown bow tied around its neck adds a simple, classic finishing touch. The clean white background keeps all attention on this pairing of roses and bear, evoking feelings of romance, care, and celebration-perfect for birthdays, anniversaries, or surprise same-day deliveries around Fitzrovia, from busy office spaces to quiet residential streets.
FOREVER & TEDDY BEAR
£80.00
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Fresh Flowers with Next Day Delivery
FRESH BLOSSOM
£64.50
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IN THE STARS
IN THE STARS
£60.00
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LIME ZEST
LIME ZEST
£50.00
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MARVELOUS BLOOMS
MARVELOUS BLOOMS
£63.00
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AUTUMN SUNRISE
NATURAL POETRY
£60.00
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PINK CASHMERE
PINK CASHMERE
£59.00
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SPRING CHARM
SPRING CHARM
£57.00
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STRIKING BEAUTY
STRIKING BEAUTY
£65.00
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VIBRANT DELIGHT
VIBRANT DELIGHT
£60.00
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WAIKIKI SUNSET
WAIKIKI SUNSET
£69.00
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WILD AT HEART 2
WILD AT HEART
£59.00
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Imagine holding this lush bouquet as sunlight filters through Fitzrovia's storied terraced homes-the vivid red roses and chrysanthemums pulse with richness, their velvety petals soft beneath your fingertips. Peach and apricot-hued roses offer a delicate contrast, their gentle light reminiscent of early morning walks through the squares around Goodge Street, lending a harmonious blend to the ensemble. Tiny clouds of gypsophila hover like spring mist, bringing whimsy and freshness as though gathered straight from a Bloomsbury garden. Robust green stems are visible through the clear glass vase, magnifying the assurance of local freshness, and every bloom is placed with intentional artistry. An invigorating aroma, floral with an undercurrent of greenery, rises up-filling the air with the promise of special moments to come. Crafted by Fitzrovia Florist, this arrangement is perfect for centrepieces at celebratory gatherings, intimate birthdays in local eateries, or offering a loving surprise just because. The visual interplay of soft, sunlit tones and passionate reds invites both contemplation and joy, embodying the unique energy of Fitzrovia and celebrating the neighbourhood's effortless blend of style and warmth.
WONDROUS BLOOMS
£50.00
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YOU ARE EXQUISITE
YOU ARE EXQUISITE
£65.00
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