Fitzrovia Luxury Flowers – Hand-Crafted Bouquets by Fitzrovia Florist

Welcome to Fitzrovia Florist, your trusted local florist for luxury flowers in the heart of Fitzrovia. Our passionate team crafts exquisite bouquets with the freshest seasonal blooms, perfect for birthdays, celebrations, or just brightening your day around Charlotte Street, Goodge Street, and near the iconic BT Tower.

We know how important it is to deliver joy quickly—so we offer same-day delivery on all orders placed before 3 PM. Whether you're in Fitzrovia or nearby Soho, Marylebone, or Bloomsbury, our expert florists ensure your flowers arrive fresh and stunning, right on time.

  • Stunning hand-tied bouquets for all occasions
  • Expert arrangements with a local Fitzrovia touch
  • Reliable same-day delivery—order online before 3pm

Each bouquet is designed right here in Fitzrovia, blending artistry, premium blooms, and a personal touch that comes only from a trusted, independent florist. As proud local experts, we love helping our neighbours celebrate life’s moments—large and small—which is why so many Fitzrovia residents count on us for quality and creativity.

Order your flowers online today with Fitzrovia Florist and experience the very best in local floral design and same-day delivery.

LUXURY FLOWERS
BLUE GROTTO
BLUE GROTTO
£100.00
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ROMANTIC PROMISE
ROMANTIC PROMISE
£110.00
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SANTORINI DREAM
SANTORINI DREAM
£119.00
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SUNSET COLADA
SUNSET COLADA
£105.00
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SWEET LOVE
SWEET LOVE
£97.00
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VIOLET SKY
VIOLET SKY
£115.00
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SUGAR VELVET
SUGAR VELVET
£110.00
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ALLURING BLOOMS
ALLURING BLOOMS
£99.00
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MIDNIGHT RUSH
MIDNIGHT RUSH
£105.00
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BALI DREAM
BALI DREAM
£95.00
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EVERLASTING LOVE
EVERLASTING LOVE
£110.00
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MOONLIGHT DANCE
MOONLIGHT DANCE
£115.00
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COSTA DEL MAR
COSTA DEL MAR
£114.00
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PINK POP
PINK POP
£72.00
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SWEET EXTRAVAGANZA
SWEET EXTRAVAGANZA
£99.00
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LOVES EMBRACE
LOVE'S EMBRACE
£150.00
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Radiating quiet grandeur, this Fitzrovia-inspired heart-shaped bouquet offers a fresh perspective on timeless romance. Dozens of perfectly formed, creamy white roses-each with petals as soft as silk, some tightly furled and others gently opening-are nestled together in a dark, matte hatbox, their clusters creating an abundant, domed display reminiscent of the gentle white blooms one might spot peeking above the walls of a private Fitzroy Square garden. At their green-tipped bases, the freshness of the roses is palpable, while subtle variations in bloom stage invite closer inspection, revealing intricate layers and tactile textures. Wrapping around the box, a vivid, gleaming scarlet satin ribbon forms a classic bow, its tails draping elegantly and lending a flourish as bold as the galleries lining Mortimer Street. The luminous whiteness of the roses and the rich red of the ribbon set a mood of deep sincerity and celebratory warmth, an emotional resonance that calls to mind romantic dinners or heartfelt anniversaries celebrated in the heart of W1. Under soft, even lighting, these blooms convey a message of love, gratitude, or even remembrance for a much-missed friend or family member. Crafted by a skilled Fitzrovia florist, this fragrant, visually stunning arrangement effortlessly becomes a centerpiece for weddings, sympathy gestures, or simply the ultimate expression of affection for someone special within the vibrant local community.
SINCERE LOVE
£100.00
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An opulent cluster of fifty or more red roses forms an unmistakable declaration of affection, their velvety petals layered in a domed arrangement that feels both classic and contemporary. Each bloom is vivid and full, with hints of magenta at the base and ruffled outer petals curling outward, evocative of the dynamic streets and hidden courtyards of Fitzrovia. The arrangement is enriched by a scattering of plush dark green foliage, creating a lush frame reminiscent of the leafy shade in Fitzroy or Bedford Square. The bouquet is finished with a sumptuous, wide red satin ribbon, knotted into a generous, looping bow with tails that drape elegantly, giving a sense of occasion and artistry. Illuminated by soft urban daylight often found in Fitzrovia's boutiques, the reds shift subtly, catching the light in layers of passion and mystery. Whether gifted for a milestone anniversary, a Valentine's surprise, or a significant celebration near Tottenham Court Road, this handcrafted design channels both grandeur and intimacy. Its powerful fragrance is imagined in every petal-a bouquet that celebrates not only love but the history and spirit of the local community, delivered with care by those who know Fitzrovia best.
RED EXUBERANCE
£299.00
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ALL OF ME
ALL OF ME
£100.00
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TRUE ROMANCE
TRUE ROMANCE
£110.00
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Radiating both passion and luxury, this unforgettable arrangement from Fitzrovia's local scene captures the heart of a meaningful gesture. A generous cluster of opulent red roses, each bloom perfectly formed and saturated with a rich, velvety hue, fills a matte black hatbox in a densely packed, perfectly domed silhouette. The interplay of tightly curled central petals and gently loosening edges creates depth, while the consistent crimson colour suggests unwavering affection. A scarlet ribbon, lustrous and satiny, wraps around the box and culminates in a meticulously tied bow at the front, crowned with a delicate, sparkling accent resembling a crystal pin-a detail that feels as refined as the boutiques lining Goodge Street. The whole presentation rests against a spotlight-bright white backdrop, intensifying the beauty of the arrangement and drawing the senses to the contrast of shade and colour. In the hands of a Fitzrovia florist, this bouquet becomes more than flowers; it's a gesture befitting life's most significant celebrations-Valentine's Day, anniversaries, or proposals beneath Fitzroy Square's leafy canopies. There is a palpable sense of intimacy and artistry, as if each rose was chosen with care for someone truly cherished. The composition evokes not just the scent and silkiness one would expect, but also the cherished atmosphere of a loving moment shared in the heart of London's creative quarter.
SOMETHING SPECIAL
£250.00
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SUNLIT BEAUTY
SUNLIT BEAUTY
£110.00
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CRAZY IN LOVE
CRAZY IN LOVE
£69.00
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Steeped in the refined atmosphere of Fitzrovia, this exquisite bouquet and gourmet chocolate set channels artistry, colour, and heartfelt meaning into one unforgettable gift. The display is dominated by an opulent gathering of roses-some brimming with the vivid coral of a summer Bloomsbury sunset, others blending delicate peach, lively salmon, and velvety deep pink hues. Many blooms boast a painterly transition from soft cream or buttery yellow at the centre to warm, flushed outer petals, giving the arrangement a vibrant sense of movement. Glossy dark greenery weaves through the bouquet, acting as a jewelled backdrop while allowing the warm roses to glow. Each flower's velvety surface seems bathed in gentle light, capturing the tactile richness of freshly cut petals from a local market stall on Tottenham Court Road. Nestled conveniently in the lower left, a Thorntons Orange Crisp chocolate pouch stands erect, with two luscious, individually unwrapped truffles temptingly presented at its base. The chocolate's packaging-complete with logo and tempting truffle illustration-echoes the indulgence of the blooms. The entire composition radiates care and intention, ideal for significant celebrations-Mother's Day, anniversaries, or spontaneous tokens of affection that define life in Fitzrovia. Every element, from scent to structure, invokes the vibrant, cultured pace of the neighbourhood and the expertise of florists who understand the stories woven through its tree-lined streets.
SWEET SERENADE
£89.00
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Set against a crisp white backdrop, a contemporary black hatbox overflows with golden yellow roses, forming a smooth, dome-shaped canopy of blooms that seems to hover just above the rim. The roses are at that perfect, fully blown stage: petals unfurled into generous spirals, thick and velvety, creating a plush surface that catches the light like satin. Their colour is a warm, buttery yellow, deeper at the center and softening towards the outer petals, recalling the late afternoon sun falling over Fitzrovia's townhouse façades and quiet side streets off Tottenham Court Road. Threaded through this cheerful mass are dramatically architectural stems of Leucadendron 'Safari Sunset'. Their elongated, cone-like bracts rise in deep burgundy and maroon, with pointed tips that almost glow a dark red, then taper down into muted green bases. They bring shape and intrigue, giving the bouquet structure without overshadowing the roses' friendly brightness. Encircling the flowers, a rich collar of dark, glossy foliage - possibly salal or camellia - anchors the composition, while airy wisps of lighter green foliage spill gently over the edge, softening the strong line of the hatbox. A narrow band of white lace trims the box, its delicate pattern adding a gentle, feminine touch to the otherwise bold, minimalist form. The arrangement feels meticulously composed yet relaxed, like a beautiful surprise delivered to a studio off Charlotte Street or a design office near Goodge Street station. With its blend of warmth, texture and contemporary styling, this bouquet would suit a birthday celebration, a congratulations for a new flat, or simply a heartfelt gesture to lift someone's mood on a grey London day.
BOX OF SUNSHINE
£115.00
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A beautifully crafted arrangement of bright yellow roses spills gently over the rim of a round pastel pink flower box, creating a softly domed canopy of blooms that seems to glow against a pure white backdrop. Each rose is at its prime, with thick, velvety petals layered in a tight spiral and just beginning to open, revealing subtle variations of yellow that move from rich, buttery centres to lighter, sunlit edges. The flowers are packed closely enough that they form a continuous sea of yellow, yet here and there a hint of fresh green foliage breaks through, offering a quiet reminder of the garden. The hat box itself is a delicate, powdery pink with a matte finish that suggests velvet or fine suede, lending a refined, tactile quality that feels at home in a stylish Fitzrovia apartment or studio. Its cylindrical shape is simple and modern, allowing the roses to appear almost overflowing, as though they have just been lifted from a florist's bench on Foley Street and placed carefully into the box. Soft, even lighting means there are no harsh shadows, only gentle contours that emphasise the curve of the petals and the smooth sides of the box. The overall mood is one of uplifting elegance, perfect for celebrations such as birthdays, anniversaries, or new-job congratulations across Fitzrovia and nearby Soho, or simply to brighten a desk near Oxford Street with a message of friendship, optimism, and cheerful affection.
TENDER FEELINGS
£100.00
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