Fitzrovia Baskets & Posies

Welcome to Fitzrovia Florist, your trusted local florist specialising in elegant flower baskets and enchanting posies. Nestled in the heart of Fitzrovia, near iconic Charlotte Street and the vibrant Goodge Street area, we bring fresh, thoughtfully arranged blooms to homes and businesses across Fitzrovia, Soho, and Marylebone. Our talented team of florists crafts each basket and posy with experience, care, and a genuine passion for flowers.

Whether you're celebrating a milestone, expressing heartfelt sympathy, or sending a cheerful surprise, our handpicked arrangements ensure your message is delivered beautifully every time. We understand the importance of reliability and local expertise, which is why our same-day delivery is available throughout Fitzrovia and neighbouring areas until 3 PM. Simply order online and trust our local touch to delight your loved ones and colleagues.

Locally rooted and community-driven, we regularly deliver to cherished spots like Regent’s Place, Great Portland Street, and nearby businesses. Our knowledge of Fitzrovia’s unique rhythm allows us to serve you promptly and personally.

  • Local, expert florists
  • Fresh, seasonal flowers every day
  • Fast, friendly same-day delivery
Discover why so many in Fitzrovia and surrounding neighbourhoods turn to Fitzrovia Florist for exceptional baskets and posies. Place your order online and let us bring your sentiments to life, right here in your local community.

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Our Customer Support Team works closely with the Funeral Directors to ensure timely and precise delivery.

BASKETS / POSIES
A bright yet tender floral basket arranged with considered layering and the sensibility of a local Fitzrovia florist. The composition centres on several large white Gerbera daisies, their crisp petals radiating around deep, almost-black central discs that give the bouquet a bold, pure punctuation. Soft pink carnations are clustered throughout, their ruffled edges creating pockets of blush that soften the arrangement's silhouette. Interspersed among them are numerous small white and pale yellow daisy-like flowers - chrysanthemums or asters - that provide a cheerful, full-bodied texture, while tiny star-shaped pale blue or lavender accents add delicate, cool contrast and a faint whisper of perfume. The greenery is abundant and varied: rounded, silvery eucalyptus leaves add a contemporary, calming tone and a faint aromatic lift; darker glossy ruscus trails outward particularly on the left side, forming a graceful cascade; additional verdant leaves complete the verdant base. All of this is nestled into a rustic light-woven wooden basket with a warm brown curved handle arching overhead, the craftsmanship of the weave visible in the light. The light here is clear and even, revealing petal veins and the subtle sheen on leaves as if arranged on a clean table near Goodge Street or Charlotte Street in Fitzrovia. Prepared with neighbourhood knowledge and fresh stems, this arrangement - offered by Fitzrovia Florist for local delivery across Fitzrovia and nearby Bloomsbury - feels appropriate for gentle celebrations, get-well wishes, or as a thoughtful sympathy gesture that balances brightness with restraint.
ALWAYS HERE FOR YOU BASKET
£50.00
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Imagine stepping into a sunlit corner of central London, where Fitzrovia Florist has arranged a Florist Choice Basket in a white woven basket. The overhead view reveals a sumptuous mix of pink, cream, and deep fuchsia, with fresh greens lending a natural frame. The centerpiece blooms are large hot pink peonies with ruffled petals, flanked by white ranunculus with their tightly wound layers, and clusters of pale pink hydrangeas that feel like soft clouds. Classic blush and cream roses join forces with pristine white anemones, their dark centers offering a dramatic contrast. Ever so gently, smaller white fillers and wisps of eucalyptus thread through the bouquet, adding texture and woodland freshness. The basket's light weave and a hint of its handle peeking through give the arrangement a rustic elegance, as if gathered from a quiet market on Charlotte Street and then curated for a celebration at home. A white square overlay sits at the center, presenting Florist Choice Basket in a flowing script, with ?60 rendered in bold, modern type. This is more than flowers; it is a versatile gift that speaks of romance for anniversaries, joy for birthdays, and comfort for someone who needs it. For Fitzrovia customers, this bouquet promises thoughtful design and dependable service, with same-day delivery across the district, from Goodge Street to Warren Street and beyond, ensuring it arrives fresh, fragrant, and ready to lift a room.
FLORIST CHOICE SYMPATHY BASKET
£60.00
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In this detailed image, a white studio backdrop highlights a lush funeral flower basket, allowing every nuance of the design to stand out with clarity, as if viewed in the calm of a quiet side street off Tottenham Court Road. The arrangement is presented in a pale woven basket with a softly arching handle, its creamy tone harmonising gently with the blooms it supports. At the centre lies a flawless creamy white rose, its tightly layered petals opening in a serene spiral that suggests purity and remembrance. Flanking this rose are two deep purple calla lilies, their smooth, sculptural trumpets curling inward with an almost contemplative grace; their rich colour introduces a dignified depth to the composition. Scattered between these focal blooms are star-shaped clematis-like flowers in pale lilac and lavender, each with a delicate yellow heart that brings a subtle touch of light to the cooler tones. Cheerful notes of yellow and white, likely from alstroemeria or freesia, weave through the design, their smaller, bell-like blossoms adding texture and a quiet sense of hope. On the right edge of the basket, a vivid magenta gerbera-style flower extends slightly outward, its bold ring of petals suggesting enduring love and cherished memories. The entire arrangement is anchored by abundant greenery - broad, glossy leaves and softer, lighter fronds that create a rich, layered base and natural fullness. Crafted with care by a local Fitzrovia florist, this basket feels both elegant and heartfelt, ideal for resting beside a photo at a memorial service or sending as a tender expression of sympathy to families in and around Fitzrovia, Bloomsbury, and nearby central London neighbourhoods.
TREASURED MOMENTS BASKET
£65.00
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A refined funeral flower basket rests against a clean white studio backdrop, the simplicity of the setting emphasising its gentle beauty. The light cream or white wicker basket, with its neat handle arching gracefully above, is generously packed with fresh, premium blooms arranged in a soft, rounded profile. Dominating the centre are large, creamy white roses, fully open and plush, each petal folding into the next like quiet waves, evoking purity, respect, and tender remembrance. Nestled among them are clusters of smaller, creamy white and pastel yellow blossoms reminiscent of freesia, some just beginning to unfurl, suggesting the fragility of life and the comfort of new beginnings. Punctuating this calm palette are star-shaped clematis flowers in pale lavender and misty periwinkle blue, their bright yellow-green centres adding a gentle spark of colour, like a subtle ray of light in a reflective moment. Lush, dark green foliage encircles and supports the blooms, with glossy leaves and finer stems weaving between the flowers to create balance, texture, and a sense of natural abundance. The composition feels measured and thoughtful, as though carefully crafted by a trusted Fitzrovia florist for a funeral at a nearby chapel or a remembrance gathering just off Tottenham Court Road. It is easy to imagine this basket arriving with a condolence card to a family home near Goodge Street, offering quiet companionship in a time of loss. The overall mood is one of calm elegance and sincere sympathy, a dignified floral tribute for saying goodbye or honouring a cherished memory.
PEACE & PURITY BASKET
£65.00
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A softly lit funeral basket sits alone against a crisp white background, carrying a sense of quiet dignity that feels at home in the calm backstreets of Fitzrovia. The basket itself is crafted from pale, natural wood, with slender slats shaped into a low oval and resting on four neat feet. Its arched handle curves gently overhead, the light grain of the timber adding a simple, almost Scandinavian elegance. From this base, the flowers rise in a rounded, abundant dome, carefully arranged so that no stem feels out of place. Creamy white roses, fully open and plush with layered petals, are placed thoughtfully throughout the design, their softness evoking peace and gentle farewell. Threaded among them are deep red carnations with rich, ruffled heads, their colour reminiscent of velvet theatre curtains not far from Fitzrovia's creative streets. These blooms bring depth and emotional warmth, a quiet nod to love and gratitude. Here and there, smaller white flowers, likely freesias, arc outward on slender stems, their bell-shaped blossoms and closed buds bringing a sense of movement and life. Bi-coloured carnations with white petals brushed or edged in pink-red add subtle variation, preventing the arrangement from feeling too formal. Lush green foliage in broad, glossy leaves forms a deep base, while fine, feathery fern fronds soften the outline and lift the eye. The overall shape is a generous mound that gently spills over the rim, suggesting an overflowing tribute. This arrangement feels particularly suited for funerals, graveside tributes, or memorials held in small chapels and townhouses around Fitzrovia, conveying compassion, remembrance, and a touch of classic floral grace.
REMEMBRANCE BASKET
£60.00
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Set against a crisp white backdrop, this domed bouquet looks as if it has just arrived from a hidden garden on the quieter streets of Fitzrovia, freshly gathered and expertly composed. The flowers are packed closely together in a generous, rounded shape, so that colour and texture flow seamlessly from one bloom to the next. At its heart, clusters of garden roses in soft pink, warm yellow, and mellow peach create a dreamy, romantic core. Some roses open fully into layered rosettes, while others hold their petals tighter, catching the light in gentle curls. Nestled among them are delicate clematis flowers in white and pale lavender, their star-shaped petals radiating gracefully around bright yellow centres that add a touch of airy elegance. Striking blue Eryngium thistles pierce through the softer forms with spiky, metallic-blue stems and heads, offering a modern, architectural feel that would look completely at home in a stylish Fitzrovia loft or gallery space. Deep purple lisianthus, in both open blooms and ruffled buds, deepen the colour palette and lend a silky, romantic texture. Scattered clusters of shiny red Hypericum berries bring joyful dots of colour, like little bursts of celebration. The entire composition is cradled in abundant green foliage, from glossy, substantial leaves to finer, feathery greens, with just a hint of darker, wine-toned foliage peeking through for added depth. The bouquet's soft, balanced tones and rich textures evoke a sense of quiet luxury, perfect for sending a heartfelt thank-you, celebrating a special evening near Goodge Street, or brightening a home or studio overlooking the streets around Fitzroy Square.
ETERNAL MEMORY POSY
£100.00
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Aerially captured against a pure white background, this round floral arrangement brings together large white oriental lilies and creamy ivory roses in a balanced, almost architectural composition. The lilies dominate with their wide, trumpet-like petals and pale green stamens, some showing a soft purplish tinge at the centers that adds subtle shadow and dimension to the pure palette. The roses appear mostly as buds or gently unfurling blooms, their layered petals forming concentrated pockets of velvety cream that contrast with the lilies' sleek planes. Interlacing the major blooms are clouds of white Baby's Breath (Gypsophila), whose tiny blossoms spill into nooks and gaps to create a frothy, lace-like texture that lightens the overall density. Small glossy green leaves are artfully concealed beneath, allowing only glimpses of fresh foliage to lift the composition and provide a crisp chromatic accent. The overall effect evokes timeless elegance - a bouquet crafted for a bride, an intimate celebration, or a dignified remembrance - with a perfume that would be softly floral and reassuring rather than overpowering. The styling suggests the steady hand of an experienced florist: stems spiralled for symmetry, bloom heights adjusted for an even dome, and negative space filled thoughtfully with Gypsophila to keep the look airy. Picture this bouquet delivered across Fitzrovia to a Georgian flat near Fitzroy Square or across to a Bloomsbury townhouse, its freshness reflecting same-day market-sourced stems and neighbourhood-level care by a practised florist.
COMPASSION POSY
£90.00
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Cradled within a circular frame of blooms and photographed against a crisp white background, this bouquet feels like an intimate moment of celebration frozen in time. Large white lilies open gracefully at the centre, their long, sculpted petals curling back to expose pale green throats and soft yellow-green stamens, lending a sense of purity and calm. Around them cluster plush roses in shades of blush pink and creamy ivory, each bloom at a slightly different stage-tight buds with smooth outer petals, half-open spirals, and fully unfurled blossoms with gently ruffled edges. Piercing through this gentle palette, vivid fuchsia and deep magenta Oriental lilies add passion and drama; their star-shaped petals show off tiny burgundy freckles and vibrant golden anthers, creating a striking focal point that draws the eye. Fine sprays of baby's breath are threaded between all the larger flowers, their countless pin-sized white blooms forming a lace-like veil that lightens the dense, rounded shape. Here and there, hints of glossy green foliage and sturdy stems reveal the bouquet's structure and freshness, as if it has just been tied in a workshop off Tottenham Court Road or near Fitzroy Square. The lighting is soft but clear, emphasizing subtle colour shifts-from cool whites through blush pinks to intense magentas-and revealing the velvety texture of the lilies and the satiny smoothness of each rose. The bouquet radiates warmth, romance, and quiet joy, making it an ideal gesture for a Fitzrovia anniversary dinner, a new flat celebration off Oxford Street, or a heartfelt thank-you delivered to a nearby office or gallery.
CHERISHED MOMENTS POSY
£90.00
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I picture this elegant, domed arrangement as a morning pause in a quiet Fitzrovia garden: a compact mound of soft pink roses and immaculate white freesia sitting against a bright white field. The roses range from open, voluptuous focal blooms whose petals curl in soft spirals to petite spray roses that tuck into the composition like gentle whispers, giving the piece layered nuance. Clusters of white freesia lift between the roses, their slender stems and tubular buds offering vertical punctuation; several freesias are fully open, their flared, bell-shaped flowers revealing tiny yellow stamens that add a shy sunlit note, while others remain as tight buds that promise continued freshness. Surrounding and supporting these blooms is a rich assortment of green foliage - deep, glossy leaves for structure and variegated, cream-edged foliage that brightens the palette and adds a painterly margin. The design is deliberately dense so the eye reads only petals and leaves, not stems, projecting a formal, comforting presence suited to sympathetic tributes or serene table centres. Gentle natural light shapes the curves and surfaces, making the blush-pinks and whites feel soft and tactile; the scent is delicate, a combination of rose sweetness and freesia's citrus-tinged clarity. As a Fitzrovia florist might suggest for quiet mornings near Tottenham Court Road or a small gathering at a nearby Bloomsbury home, this arrangement offers understated grace and reassuring beauty for moments of remembrance or thoughtful celebration.
HEARTFELT SYMPATHY POSY
£90.00
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